What we collect and how we use it
When placing an order:
To place an order online, you will be asked to register for an account. When you register we’ll ask you for your name, billing/delivery address, email address and a contact number. We will also ask for these details if you decide to place your order over the phone.
We’ll need to take a credit card number, expiry date and any other security information your card processor might need. We use Shopify Payments and Paypal for secure payments, as well as V12 and Klarna for finance applications, however, your card details are never stored by us and our site is fully secure.
Once you’ve placed your order, your order details (products purchased, billing/delivery address, contact number/email) are passed to our dispatch team who use this information to pick and pack your order. We may use the contact details you have provided to contact you regarding your order. You contact details may also be used by our couriers to arrange delivery with you. Our orders are sent out via DPD and Royal Mail.
To send you marketing emails:
When registering for an account, you have the option to sign up to our e-newsletter. You may also receive an invitation to sign up to our e-newsletter when visiting the site via a pop-up window or verbally if you are placing an order over the phone. If you opt in to receive our e-newsletter, your details will be added to a secure email database. Each time we send you an email campaign, we embed a tiny invisible graphic in the bottom of the HTML email. This open tracker graphic, or web beacon, is unique to each campaign we send. When you open your email with images turned on, that graphic is downloaded from our server, and it's recorded as an open on our campaign report.
We use Shopify as our marketing automation platform. This database is only accessed by our marketing team. We never share or sell your details to third parties.
If you’d like to unsubscribe, you can do so at any point. You’ll find the unsubscribe link at the bottom of any marketing email you receive from us. We are also available to help over the phone or via email. Just contact us on 01254 822062 or chat@sarahlayton.co.uk and we’ll remove your details from the database upon your request.
How long we keep your data for:
We keep a record of your orders for proof of purchase and to offer you warranty on your products.
This information is removed upon your request.
How we use cookies and other technologies for gathering data
Our website uses cookies to tell us how often you visit our site and how you use it. A cookie is a piece of information stored on your hard drive by the web browser you use to track your movements within a website. Most browsers automatically accept cookies, but you can usually prevent automatic acceptance in your browser settings. This shouldn’t affect how you use our site.
We use cookies to:
We use anonymous visitor statistics cookies to help us gather analytical data for the website, for example how many people have visited the site, the type of technology they are using, etc. This is gathered via Google Analytics and helps us to improve our website.
We use social website cookies to allow you to share your favourite products on social media channels, for example Google, Facebook, Instagram, X, TikTok and Pinterest.
We also use cookies for our online advertising. To learn more about the adverts you see online you can visit youronlinechoices.com.